Your Blog is Your Business, Your Nerve Center, the Home of “YOU, Inc.”
Your blog is the “brick and mortar” residence of your entire business, from which all else flows. It is Your nerve center, your home on the Internet. Without it – you are not in business.
I learned this all too clearly when I “lost” my blog to cyberspace last week. It was something I knew on a certain level, but didn’t realize the magnitude of the loss until I tried to “go to work” and I realized my “office” was gone.
The world of Internet marketing is not about your product, your company, the best this or that, it is about YOU, and you have to reside somewhere. Somewhere where people get to know and understand you, somewhere where you can add value to the Internet marketing and buying universe.
Now, I am in the process of rebuilding my blog, which will be better than the last, I hope, but which will take time and has me falling a bit behind on my marketing and income goals. If you don’t have a blog in today’s Internet economy – a place where people can learn to know, like and trust you………you don’t have a business.
I’m glad to have it back; one can always rebuild.
